Consumerism in Healthcare

Yelp Targets Misleading Medical Information in Abortion Access

by Sara Heath

Yelp will be posting new consumer-facing notifications on its business pages meant to quell medical misinformation or misleading medical information about crisis pregnancy centers and abortion access,...

Patient Engagement Key to Healthcare Consumerism Post-Pandemic

by Sara Heath

The healthcare consumerism scales are tipping toward stronger patient engagement, with just under one in five patients saying they are more likely to book their annual wellness checks after the...

What’s on the Horizon for Healthcare Consumerism?

by Sara Heath

The future of healthcare consumerism will be defined by an investment in the digital, with organizations increasingly recognizing the importance of having an online presence and health IT that support patient care journeys. Long heralded...

Top Health IT Components of Medicine’s Digital Front Door

by Sara Heath

The list of health IT systems included as part of healthcare’s digital front door is growing—fast. For those catching onto the buzzword, it has become clear that unlocking that digital front door requires a curated suite of...

What Is Patient Loyalty, Does It Affect Healthcare Consumerism?

by Sara Heath

Medical professionals are increasingly working to build patient loyalty, in part because of the rapid rise in healthcare consumerism. After all, consumerism in healthcare recognizes the purchasing power patients have now that...

Customer Feedback, Reliable Info Key to Healthcare Consumerism

by Sara Heath

Healthcare is nowhere near functioning like the travel industry, but give it some time and Andrei Zimiles, the SVP for Consumerism & Marketing Solutions at Press Ganey, says the breadth of customer feedback and online infrastructure...

What Are Omnichannel Patient Engagement Technologies?

by Sara Heath

Add yet another phrase to the list of healthcare buzzwords: omnichannel patient engagement technologies. The rise of the health IT sector, combined with a growing appetite from patients for more...

Building A Culture of Nurse Excellence to Drive Patient Satisfaction

by Sara Heath

When it comes to nurse engagement, efforts must go a lot further than just driving good job satisfaction. In fact, nurse excellence isn’t entirely about the nurses at all, although they are...